Taking Control Of The Uncontrollable

Michael Mulone is director of site selection for B.A.S.S., which holds more than 30 “top-level” fishing tournaments across the country annually. The severe drought of 2007 resulted in unusual fishing conditions for anglers competing in B.A.S.S. events, such as the upcoming Bassmaster Southern Open, which will be held Jan. 17-19 on St. Johns River in Palatka, Fla.

Originally scheduled for Lake Okeechobee in Florida, the Bassmaster Southern Open was relocated to St. Johns River due to low water levels and unsafe conditions, according to Mulone. The tournament will feature a maximum of 200 professional anglers and 200 co-anglers fishing for the professionals’ $45,000 first-place prize and co-anglers’ $32,000 first-place prize.

Here, Mulone offers planners advice for changing event venues and making other adjustments due to adverse conditions and other concerns.

Put safety first. B.A.S.S. events involve many different significant players, including TV networks, sponsors and others. The safety of our anglers, fans, staff and stakeholders is our No.1 priority. Safety trumps everything.

Have a backup plan. We had to move the Bassmaster Legends tournament, held Aug. 23-26, 2007, from the Arkansas River in Little Rock, Ark., to Lake Dardanelle in Russellville, Ark., due to unsafe conditions. We had a couple of cities and fisheries in mind and kept an eye on the water levels of each location. We held discussions before making the decision to move four weeks before the tournament and assessed everything involved in the move, which resulted in a smooth transition and a safe, successful event in Russellville.

Communicate clearly. Whether it’s a broadcast regarding a change in an upcoming event or an emergency broadcast for inclement weather nearby during an event, you need a strong communications team to relay information quickly, clearly and concisely. A central point of contact who can answer questions and a well-defined plan of action will keep everyone safe and will cement the trust of your constituents.